Oceny jako podstawowy problem analizy zmediatyzowanej perswazji politycznej

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dc.contributor.authorKołodziej, Jacek H.
dc.date.accessioned2018-05-11T06:53:06Z
dc.date.available2018-05-11T06:53:06Z
dc.date.issued2017
dc.description.abstractEvaluation is the fundamental component of persuasion, and as such is making the constitutive frame for political conflicts. It is a function of meaning, concerning primarily the expression of our principle and emotive attitudes to reality. Every persuasive evaluation must be communicated – carried by verbal and non-verbal signs, assembled by codes which organize emotions at three levels of: lexemes, evaluative statements and narrative texts (superstructures). The text describes the main practices of evaluation in political communication, following the premises of anthropology of word and mass media theory. Working on the examples from political debates, selected means of persuasive evaluations are tested. To recapitulate the aforementioned claims an overall structural model of analysis is presented. It comprises all relevant factors and contexts of evaluation practices in political persuasion.pl_PL.UTF-8
dc.identifier.citationPolityka i Społeczeństwo nr 4(15)/2017, s. 82–99pl_PL.UTF-8
dc.identifier.doi10.15584/polispol.2017.4.7
dc.identifier.issn1732-9639
dc.identifier.urihttp://repozytorium.ur.edu.pl/handle/item/3547
dc.language.isopolpl_PL.UTF-8
dc.publisherWydawnictwo Uniwersytetu Rzeszowskiegopl_PL.UTF-8
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 Międzynarodowe*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.subjecttheory of communicationpl_PL.UTF-8
dc.subjectpersuasive evaluationpl_PL.UTF-8
dc.subjectpolitical communicationpl_PL.UTF-8
dc.subjectstructural analysispl_PL.UTF-8
dc.titleOceny jako podstawowy problem analizy zmediatyzowanej perswazji politycznejpl_PL.UTF-8
dc.title.alternativeEvaluations as the core analytical problem in the theory of mediated political persuasionpl_PL.UTF-8
dc.typearticlepl_PL.UTF-8
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Polityka i Społeczeństwo nr 4(15)/2017