Instrumentalne wykorzystywanie sondaży w dyskursach medialnych i politycznych

Obrazek miniatury
Data
2015
Autorzy
Guzik, Aldona
Marzęcki, Radosław
Tytuł czasopisma
ISSN
Tytuł tomu
Wydawnictwo
Wydawnictwo Uniwersytetu Rzeszowskiego
Abstrakt
Today the mass media plays a more and more important role as a source of information about different aspects of social life. Thus, it has become the main source of political knowledge as well. The more information citizens obtain from mass media, the bigger power the media has over its audience. Therefore, various players – journalists, publicists and politicians (using this feature of contemporary media) want to influence the state of social consciousness. One of the methods of such influence is the instrumental use of survey results in political and media discourses. In their article the authors describe different examples of these argumentations.
Opis
Słowa kluczowe
surveys , public opinion , political discourse , media , persuasion
Cytowanie
Agnieszka Pawłowska, Polityka i Społeczeństwo nr 2(13)/2015, s. 58-74