Cel prawie osiągnięty – o argumentacji i perswazji w wypowiedziach trenerskich

The article constitutes the rhetorical analysis of collected speeches of football coaches. A comparison of the speech style between modern trainers and the classic forms of oration has been made. The language and style in which trainers mobilise their players before an upcoming competition has been indicated. The analysis has been made of the applied argumentation of trainers, used tropics and stylistic figures with and indication on the colloquial character of speech.